FBLA TRAVELS TO HOBOKEN TO MEET A YOUNG BUSINESS OWNER
March 21, 2017
Apart from getting a chance to try the award-winning sandwiches and bagels, FBLA students got a chance to discuss what the road to business success looks like. El Hassan emphasized a constant need to focus on people, process, and product as well as the importance of confidence and clarity of vision. Being so young provides its share of challenges, but also benefits as El-Hassan explained to students.
Hoboken currently harbors the largest population of mid-twenty to early-thirty-year-old professionals in the country. El-Hassan’s youth allows him to better connect with one of his main target audiences, through marketing, product development and social media. Such success has helped garner the business a great deal of publicity, fanfare and recognition such as “Best Break Out Business of 2016.“