The Challenge Returns: Alumni March Madness

Once the calendar turns to March, that feeling of competition, excitement and passion fills the air. Brackets are printed and friendly wagers are placed. While you root for your college alma-mater on television, you can be a real part of your high school’s March Madness.


Our third annual March Madness Giving Challenge debuts on Tuesday, March 12th, and the cause is one near and dear to every alumnus heart: the Academy itself.

The Reason

Every alumnus can attest to the power this place, this tradition, has on a young man. We seek to ensure that #TheCBAWay continues for generations to come. So what better way to do that with some class competition? The Academy tradition reaches far and wide. Generations of brothers are in every industry, every state, and throughout the world. We seek to unite our brothers together, in one strong showing of support.

In 2018, a record 391 alumni raised nearly $30,000 in just four days, with the Class of 1984 being crowned champion. Not to be outdone, the Class of 2011 was a finalist and the Class of 2013 finished fifth, so age means nothing in this challenge!

The Rules

Our goal is participation! All 55 classes will play in the first round on March 12.

How To Play:

  • Donate and earn 1 point for your class total per round (min. $10 donation).
  • Classes who hit Donation mega-marks & Participation marks earn bonus points.*
  • Rally your classmates to donate and advance to the Sweet 16!
    *Bonus points are available throughout the competition. Each bonus mark equals five points. Donation mega-marks begin at $500 and increase by denominations of $250 ($500 raised by class, $750, $1000…). Participation marks begin at 10 participants and increase by denominations of five (10 classmates, 15, 20…).

The top 16 scoring classes will then advance to the “Sweet Sixteen” round on Wednesday. The top four advance to “Final Four Championship” on the last day, Thursday.

A special donation link will be EMAILED to all alumni on Tuesday morning.

The Rewards

The Best Class in Academy History!
The winning class will receive an invitation and very special recognition at our Asbury Festhalle & Biergarten Winner’s Celebration in June. The top four classes will be our guests at this event, but only one class year will be recognized as “Challenge Champion.” Will anyone dethrone 2018’s winner, the Class of 1984?

All gifts made in response to this challenge will become part of The Fund for The Academy, assisting our school with the resources needed to provide the full CBA experience for our current and future Colts. All donations will be recognized in the 2019 Annual Report, due out late next fall.

Show your support, accept the challenge, and help us prove to all why our alma mater has the greatest alumni network of any school in America. This is our chance. This is our challenge.

Contact Tom Ferro at

About Christian Brothers Academy:
Christian Brothers Academy (CBA) is a private, Catholic, academic preparatory school for boys located in Lincroft, New Jersey. Founded in 1959 and taught in the Lasallian tradition, CBA is dedicated to helping students become intellectually mature and morally responsible leaders for society. Through the combined efforts of the Office of Advancement and friends of the Academy, CBA awards over $1.5 million in scholarships and financial aid to current students. Experience the Academy at